Website Development for Doctors

Wise Medical Group offers website development for doctors and medical offices large and small. If you would like to read our detailed outline of our website development outline, please scroll down the page. Contact us for a free consultation to get your website started today.

Wise Medical Group builds 100% custom websites for doctors. Whether you need a custom redesign of an existing website or the creation of a new one, design and layout of a website are very crucial. However, as crucial as this may be, design and layout are not the only elements that are important to be encompassed within a website. Website navigation and architecture, programming language, browser compatibility, and user functionality are elements that are very frequently overlooked in website development. These elements can only be implemented by professional consultants that understand the marketing and promotion needed to generate targeted users and customers to your website once it is completed.

Our trained medical marketing consultants don't just look at what you need for your business; they look at other practices that provide similar services and fully evaluate their existing websites and Internet campaigns to give you the edge in the market place. Upon completion of your competitive analysis, a custom report is created outlining the strengths and weaknesses of your competitors' or colleagues' websites and Internet campaigns.

One mistake commonly made by doctors is having a graphic artist or an in-house IT employee build their website. Many times the aesthetics of the site are over emphasized over marketing consideration, resulting in low user and customer contacts which results failure to generate the increase in revenue that every business needs to thrive and grow. At Wise Medical Group, your website development starts with a consultation that gives us the ability to fully understand your long term Internet goals. Based on your vision and direction, we craft the website experience that will best target the desires of your prospective clients. This consultation is directed by a senior medical marketing consultant and then deliberated by our team of experienced marketers, designers and writing staff. As our design team is creating a home page image for your new website, our staff writers are writing custom content for your website. The end result product is a fusion between their vision and the high level of functionality we know to be effective in a successful website.

Website Design and Development Outline for Doctors

I. Discovery
Creative Director will conduct an initial interview with the client to determine the scope of the project and establish objectives and general guidelines for the website.

Client should be advised to think about the following items prior to initial client interview:
• What information needs to be included in the site (navigation)
• Competitor sites
• Industry internet trends
• Color preferences
• What kind of imagery best compliments your objectives
• All clients are requested to provide a short list of websites whose “look and feel” appeals to them. (Websites you dislike are also helpful)

II. Website Design
A. Home page design
Based on the objectives, guidelines and navigation established in phase I, Wise Medical Group will develop a look and feel for the homepage of the website. The homepage mockup will be posted online at a specified URL. Clients are encouraged to provide comments and provide feedback on the layout, color scheme, imagery and overall design of the home page. The look and feel of the site is finalized at this time so please advise client to be critical of the design now as additional charges will apply for any changes after the client sign off.
*Verbal approval of the home page is required from client at this time.

B. Interior page design
A sample interior page look and feel is created once verbal approval of the home page design is provided.

*** CLIENT SIGN OFF ***

Client is required to sign off on the following items at this time. Project does not continue to Phase III until sign off is received.
1. URL to be used*
2. Home page design
3. Interior page design
4. Site architecture/Navigation outline

III. Client Materials Due All content and imagery to be provided by the client is due at this time. Development stage will not continue until material is provided.

IV. Development

An outline of the materials due will be provided to the client with the sign off package (phase III). All pages of the site will be built out during this phase. All navigation will become functional and all forms and other advanced functionality will be programmed.

V. Review and Quality Control

Creative Director conducts a thorough evaluation of the website at this time. All spelling, links and functionality are checked. Upon completion the website is presented to the client for review. The client is encouraged to completely review the site, making sure all information is included and presented according to expectations and project plans.

VI. Final Payment for the Website Development is Due at this time VII. Site Launch

Site is uploaded to client’s URL. Any unpaid balances are due prior to site launch.

Approximate Website Development Project Timeline*